Category Archives: Google Analytics
Articles and tips on maximizing your use of Google Analytics for your small business.
25 MarAsk the Experts: Where do you find your customers online? [Part 2]
I absolutely *love* getting a sneak peek behind the curtain of the businesses of some of my favorite people online. It always sparks an idea for my own business with the added TMZ-flare of finding out successful entrepreneurs “secrets.” This is a follow-up piece to the hugely popular first installment, Ask the Experts: Where Do [...]
Read More ...11 MarFree Webinar: Google Analytics Demystified
Ever wonder if the marketing you’re doing for your business is actually working? if you’re wasting your time? what the *real* ROI is for everything you’re doing? In this free webinar, I’ll be sharing EXACTLY how to answer these questions with Google Analytics. Thursday, March 21 1pm EST Find out: What to focus on in [...]
Read More ...04 MarThe Last Google Analytics Installation Guide You’ll Ever Need: How to Install Google Analytics on Any and Every Website
The first post I ever wrote for this blog was on how to install Google Analytics. That post focused on the general how-to as well as provided a few key recommendations for a proper setup. Ever since, I’ve wanted to create THE resource to refer to when looking to install Google Analytics – for every [...]
Read More ...31 DecMy Best Traffic Sources and Content from 2012
The end of the year gets all a little nostalgic, no? It seems everyone everywhere is writing about the best this or that of 2012. Well, here I am writing my own version of that — but not because everyone else is doing it. No, I’m writing this to share my process with you. I [...]
Read More ...26 OctFree Webinar ~ Google Analytics Demystified: Metrics that Matter for Your Small Business
Ever wonder if the marketing you’re doing for your business is actually working? if you’re wasting your time? what the *real* ROI is for everything you’re doing? In this free webinar, I’ll be sharing EXACTLY how to answer these questions with Google Analytics. Find out: What to focus on in Google Analytics and what you [...]
Read More ...22 Oct3 Clues Your Google Analytics Isn’t Set Up Right
Do you have Google Analytics set up on your site? Are you sure it’s installed correctly? Think something might be off? Check out this video for 3 clues that your Google Analytics account might not be set up properly on your site. Let me know the comments: have you seen any wonky data in your [...]
Read More ...15 Oct11 Things Google Analytics Can Teach You About Your Email Marketing
Ever wonder if all those emails you send out are working? I mean sure your email marketing service provider might be able to tell you if people opened your email, or even clicked, but ever wonder what those people are doing once they get to your site? The DMA puts email marketing’s ROI for 2011 [...]
Read More ...08 OctHow to Find What Keywords Visitors Are Using to Find Your Site with Google Analytics
Ever wonder what keywords people are using to actually land on your website? With Google Analytics, you can find out exactly that. This video walk-through shows you how. Ever use Google Analytics to find keywords for your site? Did you find this useful? Let me know in the comments!
Read More ...01 OctHow to Track Your Facebook Ads with Google Analytics
Ever run an advertising campaign on Facebook? If you have, and you have Google Analytics set up for your site, you’ll notice that Google Analytics doesn’t auto-integrate this traffic for you. Today’s quick video blog post walks you through the exact tweaks you need to make in order to make Google Analytics see that traffic [...]
Read More ...10 SepHow to Set Up Google Analytics Annotations
Ever take a look at your Google Analytics traffic graph and wonder what the heck caused that huge spike in traffic 5 months ago? Because it would be lovely to replicate that… Or maybe: Ahh! Why did my traffic suddenly drop off by half? How do I fix it?? The answer to this problem: Annotations [...]
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