The Blog
09 JanHow to Set Up Google Webmaster Tools: Your Secret SEO Weapon
Are You Your Site’s Webmaster? Did you know you have a whole toolbox available to you from Google to help make your search engine ranking efforts easier? But Google already lists my site in its search engine… why would I need these tools? Here are just a few uses of Webmaster Tools: Set geographic target […]
Read More ...02 JanHow to Claim Your Google Places Page
Have you grabbed your red balloon? Have you ever used Google to find a hairdresser, restaurant, bike repair shop or any other local business? If you have, you’ve probably seen the A,B,C balloon results like these: These listings are called Google Places pages for businesses. They are a must in any business’ local search rankings […]
Read More ...26 DecHow to Keep Your Internal Visits From Messing with Your Google Analytics Data
Are You Unknowingly Screwing Up Your Google Analytics Data? When you’re first starting out with Google Analytics, every visit to your website seems monumentous. 7 visits on Monday? Rock on! 0 visits on Tuesday? Depression. It’s sometimes hard to understand why your traffic spikes. I’m going to tell you a secret for business owners just […]
Read More ...19 Dec3 Secrets to Developing an Email Marketing Incentive that Works
In the above video, I talk about the three secrets to developing an email marketing incentive that works for your small business. The 52 Headline Hacks referenced in the video by Jon (not Josh) Morrow can be found on Copyblogger.
Read More ...12 DecKickstart the Marketing Power of Your Website Contest
Enter to Win a Kickstart the Marketing & Conversion Power of Your Website Session! Enter to win a 1-hour marketing kickstart session for your small business website with me! (UPDATE: This contest is now closed. Thanks to all who entered! Winners will be contacted via email. If you are interested in one of these sessions for your website […]
Read More ...05 DecHow to Create Your First Google Adwords Campaign
Have you seen those Free Advertising Credits ads Google has been running for their Adwords program? Seems like they’re everywhere these days. If you haven’t done an Adwords campaign before, those credits are a good way to start. But once you’ve claimed your credits, the Adwords system can seem a little intimidating. Here’s a quick […]
Read More ...28 Nov5 Ways to Get Your Customers to Unsubscribe Today
You’ve finally done it. You have an email marketing program. You’ve developed some content, collected some email addresses, and are on the path to keeping your customers and prospects engaged through some direct content marketing. Kudos are in order – but wait! Developing an email marketing program is essential but your work isn’t done yet […]
Read More ...21 NovHow To Set Up Google Analytics Tutorial: 3 Essential Steps For The Beginner
Note from Liz: Hey there! If you’re looking for a Google Analytics tutorial, you might be interested in my 100% Free Google Analytics Quickstart course – takes you through these steps as well as a few extra tweaks to make sure you’re setup for success! Grab your free course by clicking here. So you have […]
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